Last Updated: April 2026
Wild Apricot is one of the longest-running membership management platforms, but years of private equity ownership and a sporadic product roadmap have pushed many organizations to look elsewhere. If your association, club, or nonprofit is outgrowing Wild Apricot, or evaluating it against alternatives before signing up, this guide compares eight platforms across pricing, ownership stability, refund handling, analytics, and mobile capabilities.
We maintain a broader membership software alternatives hub if you are comparing platforms outside this category.
Key Takeaways
- Raklet is our top pick for organizations that need native refund processing, custom-branded mobile apps, and active-member-based pricing (not total contacts).
- MemberClicks and GrowthZone are better fits for associations with complex governance needs and larger budgets willing to pay for dedicated implementation support.
- ClubExpress is the most affordable option for small clubs (under 1,000 members) that primarily need a directory and event calendar.
- Wild Apricot has been PE-owned since September 2017, now under its second private equity parent (Momentive Software, TA Associates). Development has been sporadic: two product updates in 27 months.
- None of these platforms have confirmed AI features in production as of April 2026.
- Jump to the full comparison table to see all eight platforms side-by-side.
Why Organizations Look for Wild Apricot Alternatives
Wild Apricot launched in 2006 and built a loyal base in North American associations and clubs. But since its acquisition by Personify Corp in September 2017, a clear pattern has emerged in customer feedback and in the sales calls our team has with organizations evaluating a switch.
“It’s failing. It’s not a very easy to use system anymore… they were purchased by a company called Personify… They don’t do any types of like upgrades, any types of like things that better the website… we’re as an organization, we’re outgrowing what they can provide. And the other thing too is, is they cap us at about 2000 members, at a price point of about roughly 240 to $250 a month.”
Ken Conly, paddling and social club: Raklet Discovery Call, February 2026
The complaints we hear most often from organizations leaving Wild Apricot:
- Stagnant product development. Two notable updates in 27 months (email editor in February 2024; website redesign in July 2025). Feature requests from years ago remain unaddressed on their public backlog.
- Contact-based pricing creates billing surprises. Wild Apricot bills by total contacts in the system, including alumni, lapsed members, and prospects. Organizations with historical contact records often pay for a higher tier than their active membership count would suggest.
- No native refund processing. Wild Apricot can collect payments but cannot process refunds. Every refund requires a manual step in the external payment processor and a manual record update inside Wild Apricot.
- Analytics that require CSV exports. The native reporting shows current totals only. Tracking growth trends, churn, or event attendance over time requires downloading data and working in a spreadsheet.
- Support quality declined post-acquisition. Multiple Capterra reviews note a shift to email-only support with longer response times since the Personify acquisition.
- PE ownership risk. Momentive Software (TA Associates) acquired Personify in January 2026, putting Wild Apricot under its second PE owner. Organizations evaluating long-term vendor stability weigh this history.
What to Look for in a Wild Apricot Alternative
The right alternative depends on why you are leaving and what you need next. Four criteria matter most in this evaluation:
- Pricing transparency and structure. Contact-based billing is not inherently bad, but understand what counts as a contact on each platform. Active-member pricing avoids surprises as your historical database grows.
- Payment refund capability. If you run events with paid registration or collect annual membership fees, the ability to issue refunds from inside your membership system saves significant manual overhead.
- Ownership and product trajectory. PE-backed platforms face margin optimization pressure that often manifests as deferred R&D, support restructuring, or pricing adjustments. Independent platforms have no external investor driving those trade-offs, which typically means more consistent product investment and fewer surprise support changes.
- Analytics and reporting depth. Can you track membership growth, churn rate, event attendance trends, and renewal rates from inside the platform, or do you need to export data to understand your organization?
The Best Wild Apricot Alternatives in 2026
How we evaluated these alternatives
We evaluated each platform across four dimensions: pricing transparency (is the price list public?), ownership stability (independent vs. PE-owned, acquisition history), product cadence (how many updates in the last 24 months?), and AMS/membership feature depth (refunds, analytics, mobile apps, API access). Data sources: Raklet sales call transcripts with organizations evaluating or leaving Wild Apricot, G2 reviews, Capterra reviews, and each platform’s public pricing and product documentation. Pricing figures come from public pricing pages; quote-based figures are ranges from verified customer reports. Raklet is one of the alternatives listed and we list ourselves first because this is our page; we have tried to be honest about where competitors hold genuine advantages.
1. Raklet
Independent · Founded 2013 · 50-200 employees
Raklet is our own platform, so take this recommendation with that in mind. We list ourselves first because this is our page, but we have tried to be fair about what we do well and where competitors are stronger.
Raklet covers the same core functions Wild Apricot does (member database, event registration, email campaigns, dues collection, member portal) and adds three capabilities Wild Apricot specifically lacks: native refund processing from inside the platform, custom white-label iOS and Android apps, and membership growth and churn trend reports without requiring a CSV export. The REST API is documented and open for custom integrations.
Where Wild Apricot is stronger: its hosted website builder is more mature for organizations that have no existing web presence and want a combined website and membership system on a single platform. Raklet’s website tooling exists but is not as polished for this specific use case.
Pricing: Free for up to 50 active members. Paid plans start at $49/month. See the Wild Apricot vs Raklet page for a detailed head-to-head.
Best for: Growing membership organizations that need refund processing, branded mobile apps, and transparent pricing as their database scales.
2. MemberClicks
PE-owned (Personify/Momentive) · Founded 1998 · 200+ employees
MemberClicks is a full AMS (association management system) with strong governance and dues management features for professional associations. It includes chapter management, certification tracking, and career centers alongside the standard membership and event tools. MemberClicks is also part of the Personify/Momentive portfolio, meaning it shares a PE ownership structure with Wild Apricot.
Pricing is quote-only: MemberClicks does not publish a public price list. Organizations typically report annual costs in the $5,000-$15,000 range depending on feature set and implementation support. A structured onboarding engagement is included and expected. Read our MemberClicks alternatives guide for a broader comparison in that space.
Pricing: Quote only. Implementation costs are additional.
Best for: Mid-size professional associations (200+ members) with complex governance needs and budget for a full AMS implementation.
3. GrowthZone
Independent · Founded 2000 · 100-200 employees
GrowthZone targets chambers of commerce and trade associations with a focus on member retention analytics, event management, and communication tools. It offers a GrowthZone Hub member portal and integrations with common business tools. GrowthZone is independently owned, which distinguishes it from the Personify/Momentive family. Pricing is quote-only. Read our GrowthZone alternatives guide for broader context in the chamber and trade association space.
Pricing: Quote only. Typically mid-market range.
Best for: Chambers of commerce and trade associations looking for chamber-specific tools and independent ownership.
4. ClubExpress
PE-owned (Lumaverse Technologies, acquired June 2022) · Founded 2002 · Dan Ehrmann, CEO
ClubExpress is the most affordable option in this comparison for small clubs and associations. Its pricing model is a small monthly base fee plus a low per-member rate, making it highly predictable for organizations with stable membership counts. Features include a member directory, events, email communications, and a basic website. The interface is dated. ClubExpress has not invested heavily in UI modernization, but it works well for organizations that primarily need a directory and event calendar without complexity.
Pricing: Base fee approximately $22/month plus per-member fees (approximately $0.05-$0.10/member/month). Transparent public pricing.
Best for: Small clubs (under 500 members) with tight budgets that primarily need a member directory and event calendar.
5. Glue Up
Venture-backed · Founded 2015 · 50-200 employees
Glue Up focuses on event-driven membership organizations and professional associations, particularly in Asia, the Middle East, and Europe. It includes event management with native ticketing, a CRM, membership management, and community features. Glue Up’s event tools are among the most capable in this category. Pricing starts at approximately $125/month and requires an annual commitment. The platform has a steeper onboarding curve than Wild Apricot or Raklet.
Pricing: From approximately $125/month (annual plan). Full pricing requires contacting sales.
Best for: Event-driven professional associations and chambers that run many paid events and need strong ticketing capabilities.
6. MemberPlanet
Independent · Founded 2011 · 11-50 employees
MemberPlanet is a lightweight membership management platform with a free tier, making it accessible to small volunteer-run organizations and grassroots groups. Its core features include member management, event registration, email communications, and online dues collection. The free tier has significant limitations on contacts and communications. Paid plans start at approximately $25/month. The platform is not as feature-rich as Wild Apricot or Raklet for larger organizations, but it works well as an entry point.
Pricing: Free tier available. Paid plans from approximately $25/month.
Best for: Very small membership organizations (under 200 members) or volunteer-run groups on a limited budget.
7. Tendenci
Open source · Founded 2001 · 11-50 employees
Tendenci is the only open-source platform in this comparison. Organizations can self-host Tendenci for free using the open-source code, or pay for a managed cloud version. The self-hosted option is genuinely free (software cost), but requires technical capacity to operate. The cloud version starts at approximately $125/month and includes hosting, support, and updates. Tendenci is a good fit for organizations with in-house technical staff that want full data ownership and the ability to customize the platform without vendor permission.
Pricing: Open source (self-hosted) free. Cloud plans from approximately $125/month.
Best for: Organizations with technical staff that want open-source flexibility and full data control.
8. iMIS
PE-owned (Aptify, part of Community Brands) · Enterprise AMS
iMIS is an enterprise-grade AMS serving large associations, societies, and nonprofits. It includes full financials, CRM, certifications, and deep governance tools. iMIS is quote-only, with typical annual contract values well above $10,000. It is a significant implementation commitment: typical deployments take months and involve consulting partners. Organizations that have outgrown all the platforms listed above and need enterprise financials integrated with their membership data should evaluate iMIS, but it is not a Wild Apricot replacement for most small to mid-size organizations.
Pricing: Quote only. Enterprise pricing.
Best for: Large associations (2,000+ members) with complex governance, financials, and certification management needs.
Wild Apricot Alternatives Compared
Prices as of April 2026 based on published pricing pages. Quote-based figures are ranges from verified customer reports.
| Tool | Ownership | Best for | Starting price | Support | Contract | Mobile app | Public API | AI features |
|---|---|---|---|---|---|---|---|---|
| Raklet | Independent | Growing orgs needing refunds, branded apps, active-member pricing | Free (50 members); $49/mo paid | Email + live chat | Month-to-month | White-label iOS + Android | Yes | In development |
| Wild Apricot | PE (Momentive/TA Assoc.) | Small clubs and associations wanting all-in-one hosted website + membership | ~$59/mo (100 contacts, annual) | Email (ticket-based) | Annual or 2-year | Admin + member (WA branding) | Yes | None confirmed |
| MemberClicks | PE (Momentive/TA Assoc.) | Professional associations with complex governance | Quote only | Phone + email + CSM | Annual | Yes | Yes | None confirmed |
| GrowthZone | Independent | Chambers of commerce and trade associations | Quote only | Phone + email | Annual | Yes | Yes | None confirmed |
| ClubExpress | Independent | Small clubs on a tight budget | ~$22/mo base + per-member | Email + help center | Month-to-month | No | Limited | None confirmed |
| Glue Up | Venture-backed | Event-driven associations, global reach | ~$125/mo (annual required) | Email + live chat | Annual | Yes | Yes | None confirmed |
| MemberPlanet | Independent | Very small orgs and volunteer-run groups | Free; paid from ~$25/mo | Month-to-month | Yes | Limited | None confirmed | |
| Tendenci | Open source / Independent | Technical orgs wanting open-source data control | Free (self-hosted); ~$125/mo cloud | Email (cloud plans) | Month-to-month | No | Yes | None confirmed |
| iMIS | PE (Community Brands) | Large associations with enterprise AMS needs | Quote only (enterprise) | Dedicated CSM | Annual (multi-year common) | Yes | Yes | None confirmed |
| Tool | Ownership | Best for | Starting price | Support | Contract | Mobile app | Public API | AI features |
|---|---|---|---|---|---|---|---|---|
| Raklet | Independent | Growing orgs needing refunds, branded apps, active-member pricing | Free (50 members); $49/mo paid | Email + live chat | Month-to-month | White-label iOS + Android | Yes | In development |
| Wild Apricot | PE (Momentive/TA Assoc.) | Small clubs and associations wanting all-in-one hosted website + membership | ~$59/mo (100 contacts, annual) | Email (ticket-based) | Annual or 2-year | Admin + member (WA branding) | Yes | None confirmed |
| MemberClicks | PE (Momentive/TA Assoc.) | Professional associations with complex governance | Quote only | Phone + email + CSM | Annual | Yes | Yes | None confirmed |
| GrowthZone | Independent | Chambers of commerce and trade associations | Quote only | Phone + email | Annual | Yes | Yes | None confirmed |
| ClubExpress | Independent | Small clubs on a tight budget | ~$22/mo base + per-member | Email + help center | Month-to-month | No | Limited | None confirmed |
| Glue Up | Venture-backed | Event-driven associations, global reach | ~$125/mo (annual required) | Email + live chat | Annual | Yes | Yes | None confirmed |
| MemberPlanet | Independent | Very small orgs and volunteer-run groups | Free; paid from ~$25/mo | Month-to-month | Yes | Limited | None confirmed | |
| Tendenci | Open source / Independent | Technical orgs wanting open-source data control | Free (self-hosted); ~$125/mo cloud | Email (cloud plans) | Month-to-month | No | Yes | None confirmed |
| iMIS | PE (Community Brands) | Large associations with enterprise AMS needs | Quote only (enterprise) | Dedicated CSM | Annual (multi-year common) | Yes | Yes | None confirmed |
What Does Each Platform Cost at Your Member Count?
Prices as of April 2026 based on published pricing pages. Quote-based figures are ranges from verified customer reports.
| Platform | 500 members | 1,000 members | 2,000 members | 5,000 members |
|---|---|---|---|---|
| Raklet | ~$99/mo | ~$149/mo | ~$199/mo | ~$299/mo |
| Wild Apricot | ~$108/mo (500 contacts) | ~$198/mo (2,000 contact tier) | ~$198/mo (2,000 contact tier) | ~$342/mo (5,000 contact tier) |
| MemberClicks | Quote only | Quote only | Quote only | Quote only |
| GrowthZone | Quote only | Quote only | Quote only | Quote only |
| ClubExpress | ~$47/mo | ~$72/mo | ~$122/mo | ~$272/mo |
| Glue Up | ~$125/mo | ~$175/mo | ~$225/mo | Quote only |
| MemberPlanet | ~$50/mo | ~$100/mo | ~$150/mo | Quote only |
| Tendenci | ~$125/mo (cloud) | ~$125/mo (cloud) | ~$250/mo (cloud) | ~$500/mo (cloud) |
| iMIS | Quote only (call required) | Quote only (call required) | Quote only (call required) | Quote only (call required) |
| Platform | 500 members | 1,000 members | 2,000 members | 5,000 members |
|---|---|---|---|---|
| Raklet | ~$99/mo | ~$149/mo | ~$199/mo | ~$299/mo |
| Wild Apricot | ~$108/mo (500 contacts) | ~$198/mo (2,000 contact tier) | ~$198/mo (2,000 contact tier) | ~$342/mo (5,000 contact tier) |
| MemberClicks | Quote only | Quote only | Quote only | Quote only |
| GrowthZone | Quote only | Quote only | Quote only | Quote only |
| ClubExpress | ~$47/mo | ~$72/mo | ~$122/mo | ~$272/mo |
| Glue Up | ~$125/mo | ~$175/mo | ~$225/mo | Quote only |
| MemberPlanet | ~$50/mo | ~$100/mo | ~$150/mo | Quote only |
| Tendenci | ~$125/mo (cloud) | ~$125/mo (cloud) | ~$250/mo (cloud) | ~$500/mo (cloud) |
| iMIS | Quote only (call required) | Quote only (call required) | Quote only (call required) | Quote only (call required) |
Which Wild Apricot Alternative Is Right for You?
If your primary frustration is Wild Apricot’s lack of refund processing and basic analytics, Raklet is the most direct replacement with a clear upgrade on both. If your concern is pricing as your contact database grows, the active-member pricing model (Raklet, MemberPlanet) or per-member transparent pricing (ClubExpress) are better structures than Wild Apricot’s contact-based tiers.
If you need full AMS capabilities with governance tools, chapters, and certification management, MemberClicks or GrowthZone are the right tier of software: accept that pricing will be quote-only and implementation will take time. If you are technically inclined and want full data control, Tendenci’s open-source option is worth evaluating. For enterprise associations, iMIS is the relevant benchmark.
Raklet offers a free plan for up to 50 active members. Try it free before making a final decision.
Raklet has a permanent free plan for up to 50 active members and a free trial for larger organizations. You can import a test group of members and run an event registration end-to-end in under an hour. See Raklet pricing plans or start free.
Frequently Asked Questions
What is the best Wild Apricot alternative?
Raklet is the closest direct replacement for most Wild Apricot users: it covers the same core use cases (member database, events, email, payments) while adding native refund processing, custom-branded mobile apps, and active-member-based pricing. For organizations that need enterprise AMS features, MemberClicks or iMIS are more appropriate despite the higher cost and implementation commitment.
What is the cheapest Wild Apricot alternative?
ClubExpress is the most affordable option for small clubs: its base fee is approximately $22/month plus low per-member charges. MemberPlanet has a free tier for very small organizations. Raklet offers a permanent free plan for organizations with up to 50 active members. Tendenci is technically free for organizations with technical staff who can self-host the open-source version.
Is there a free Wild Apricot alternative?
Yes. Raklet offers a free plan for organizations with up to 50 active members, with no credit card required. MemberPlanet also has a free tier with contact and communication limits. Tendenci is free to self-host (open source), though operating it requires technical capacity. None of these free tiers match Wild Apricot’s full feature set at the paid level, but they are real options for small or early-stage organizations.
How long does it take to migrate from Wild Apricot?
A typical migration involves exporting member data from Wild Apricot (CSV), cleaning and mapping fields to the new platform’s format, and re-importing. Basic member data and contact records transfer within a few hours for most organizations. Event history, payment history, and custom fields require more mapping time. Organizations report one to four weeks for a complete migration with parallel testing, depending on database size and complexity.
What happened to Wild Apricot under Personify ownership?
Wild Apricot was acquired by Personify Corp in September 2017. In January 2026, Personify was acquired by Momentive Software, backed by TA Associates private equity. Since the first acquisition, multiple customer reviews cite a slowdown in product development, a shift to email-only support channels, and unanswered feature requests going back years. The platform has had two notable product updates in the 27 months before April 2026.
The Bottom Line on Wild Apricot Alternatives
Wild Apricot is a capable platform for small associations and clubs, but its contact-based pricing, absence of refund processing, and sporadic product investment since the 2017 Personify acquisition have pushed many organizations to look at alternatives. Raklet is the most direct replacement for organizations that need those missing capabilities at a comparable price point. ClubExpress and MemberPlanet serve smaller budgets. MemberClicks and GrowthZone serve organizations that have graduated to full AMS needs. The right answer depends on your member count, budget, and how much implementation support you need.
Compare to Other Membership Software Alternatives
Wild Apricot vs Raklet
Head-to-head comparison of Wild Apricot and Raklet on pricing, features, refund handling, analytics, and ownership stability.
MemberClicks Alternatives
Comparing MemberClicks to other AMS platforms for professional associations. Covers pricing, governance features, and implementation requirements.
GrowthZone Alternatives
Comparing GrowthZone to chamber and trade association management platforms. Covers pricing transparency, engagement tools, and ownership.