As Raklet, a cloud platform which aims to support NGOs in the most affordable way, we want to introduce you another program in the same direction. You know it well but only as a search engine. Yes, we are talking about Google and its Google for Nonprofits Program.
Google for Nonprofits offers some of its paid services as free for NGOs. For example, you can get $10.000 USD of in-kind advertising and if you manage a good campaign at the end of 6 months, this amount can reach up to $40.000 USD. What’s more? Depending on your country, that’s not the only support!
First of all, if you want to reach and widen your community by using Google for Nonprofits, you have to register with the local TechSoup partner in your country. After having registered, your eligibility will be examined. You can take a look at the eligibility criteria here.
Once you have submitted, what are the services that you can benefit?
Google Ad Grants
You can raise awareness through nonprofit advertising. It’s possible to get better Google Search results with $10,000 USD of in-kind advertising every month.
G Suite for Nonprofits
Teamwork is the crucial point for NGOs like most of the sectors. G Suite for Nonprofits allows your teams to collaborate from anywhere, in real time, with cloud-based solutions.
Youtube Nonprofit Program
We are sure that you know the importance of visual materials while trying to raise awareness about your cause. Google for NGOs offers some of its Youtube premium services for free. Share your nonprofit videos through YouTube to better connect with supporters, volunteers, and donors.
What are the key points of benefiting from the program?
- If you are not accustomed to Gmail applications, you can ask the support of somebody who knows it.
- This support can be more vital for Google Adwords program. Of course, you can get necessary information via the modules within the program. Yet, as SEO requires more “know how”, getting support will save your time and energy.
- It’s important to review your Google Adds reports every month. You can see the results of your campaigns and have an insight into your goals.
You can get detailed information about the program from the website Google for Nonprofits.
If you are a pro/premium customer, please do not hesitate to contact us if you need any support in the process. Also, you can reach Techsoup and Google Support.
To read more about nonprofit organizations and how to reach your utmost potential, check out our pillar content where we have created an ultimate guide. You can also check out our other nonprofit articles below: